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SFRA Upgrade Keen

Since 2003, KEEN has rewritten outdoor footwear style with its original Newport sandal—featuring the iconic toe bumper—and grown into a purpose-driven brand that champions innovation, comfort, and environmental stewardship.

Global Brand, Modular Power

Working alongside BASIC Agency, Red Van Workshop delivered a flexible, modular framework that gave KEEN’s eCommerce teams the ability to create dynamic brand experiences across regions. From showcasing products and stories to streamlining customer support, the framework was rolled out in the US, Canada, Europe, and Japan—including a standout integration with ZenDesk that automated warranty submissions and approvals..

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Autobahn Launch CUYANA

In just 3½ months, we replatformed Cuyana on our Autobahn framework—bringing personalized monogramming, BOPIS, CMS flexibility, and seamless checkout options to life.